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Arra car perfumes were created in Europe. The company was founded on the idea of making a unique and luxurious car fragrance that could be enjoyed by car owners all over the world. The family chose to name their car perfume after each family member's first initial - A for Antima, R for Raunak, R for Ravi, and A for Ameley. Each of the car perfumes has a unique scent that is designed to evoke a feeling of luxury and sophistication. Arra car perfumes have become popular among car owners in Europe and beyond, as they provide an enjoyable and luxurious experience every time you get into your car.